Thailand is looking to tap more first-time visitors and long-haul markets next year to boost the country's visitor base. Mr Yuthasak said the TAT is scheduled to open offices in Toronto, Canada and Sao Paulo, Brazil this year. The TAT earlier signed an agreement with Taiwanese airline Eva Air to promote long-haul tourism between Asia and North America. Several major airlines, including All Nippon Airways, China Airlines and Singapore Airlines, also operate flights to North America. The TAT has also worked to promote Thai cuisine through several initiatives, including the Amazing Thai Taste campaign in 2016.

Source: Bangkok Post August 24, 2017 00:45 UTC